How to achieve Product/Market Fit

If you’re new to product management, you may have heard of Product/Market Fit and wondered “what the heck is it?” It’s a concept that’s difficult to define and yet, when you have it, you know it. And everybody wants it!

In this video by Ash Maurya, author of Running Lean and Scaling Lean, he breaks the concept of Product/Market Fit down to the simplest terms that anyone should be able to understand. Check it out here:

It’s a relatively short video but it’s packed with useful information about how to achieve Product/Market Fit. Ash believes that Product/Market Fit isn’t just for tech unicorns. It can be achieved systematically and he’ll show you how.

Want to learn more about Product/Market Fit? Is there another product concept that you’re struggling to understand that you’d like me to write about? If so, drop me a line. I’d love to hear from you!

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